Starbucks is Launching its Own NFT Platform

Lisa Mueller
07.04.2022

In a move that is sure to send shockwaves throughout the business world, coffee giant Starbucks has announced that it is planning to enter the NFT space. The company is reportedly working on developing its own NFT platform, which it hopes to launch later this year.

While the details of the platform are still being worked out, it is believed that Starbucks will allow customers to purchase and trade digital assets such as music, art, and videos. It is also possible that the platform could be used for other purposes, such as loyalty programs or marketing campaigns.

This news comes just a few months after another major corporation, Kodak, announced plans to launch its own NFT platform. With two of the world's most recognizable brands now getting involved in the NFT space, it is clear that this new technology is here to stay.

Starbucks' entry into the NFT market could potentially be a game-changer for the entire industry. With its massive customer base and global reach, Starbucks has the potential to take NFTs mainstream. If successful, this could lead to more businesses and organizations getting involved in the space and help to accelerate the adoption of blockchain technology.

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